Malaysia Digital Association is also known as MDA is an association society registered under Malaysian Laws since 2009. The MDA website also went live in 2010 and MDA itself was managed by 12 Council Members and one president and each of the council members represent media, publisher, and services. The president that was chosen for this year is Nicholas Sagau from REV Media Group Berhad before him there are about four people be president before him which is the first one is Terence Delcan Dorairaj, Rene Menezes, Kenneth Wong, and SermTeck Choon.
MDA has five responsibilities which are audit and research advisory, technical and governance advisory, creative advisory council, knowledge advisory council, and community advisory. Each council has its own responsibility. For audit and research advisory council, it is to secure an audience measurement popularity for a Malaysian web system. Technical and governance advisory council’s objective is to reduce countless advertisement sizes and cut cost-inefficient associated with planning, buying, and creating online media content. Other than that, the creative advisory council’s objective is to create a Digital Awards show in Malaysia. In October 2014, the first MDA D Awards was held.
If you like to be a Malaysia Digital Association member, there are 3 categories of membership such as ordinary member, associate member, and affiliate member. There is about 32 company was listed for ordinary members such as Google Malaysia SDN BHD, Astro Radio SDN BHD, and Media Works SDN BHD. For now, the honorary advisor for Malaysia Digital Association is Harmandar Singh and there is about 4 office bearer.
There are about 16 categories competed for the d Award and this is to honor and make talents brand recognize and to embrace and use digital technologies. For your information, MDA looking for modernization and media in design building, manage, marketing, or promoting digital campaigns. Participation is open for all digital natives including the media owners or any company that is part of media digital ecosystem. The categories that were highlighted for the d Award is the best to use of video, best use of mobile, best use of social media, best use of data, best search marketing campaign, best platform development, best-integrated media campaign, best use of digital innovation, best tech developer, a best digital publisher of the year and the best use of digital innovation for the non-profit and pro-bono campaign. There also three categories was expended for this year which is best in e-commerce marketing campaign, best influencer of the year, and the best influencer marketing campaign. Other than that, there also two categories that were introduced for this year which is the Digital person of the year and the rising star.
What are you waiting for? Go and participate now in social media awards Malaysia because there is a lot of reasons for you to enter it. The first one is because you can promote your success among peers and your client and it will increase brand awareness also can promote your business to potential clients. You also can gain invaluable industry recognition at the same time you can increase your professional credibility. It also for your professional development and it will attract new talent for yourself. Last but not list it is the best way for you to practice industry leadership.
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